01Overview
WERZ produced an event tribute film for the Bob Smitt Camp, a California Restaurant Association program celebrating individuals who have shaped California's restaurant industry.
02About the Client
The California Restaurant Association (CRA) is the largest restaurant industry trade group in California, representing 30,000+ food service establishments since 1906. The Bob Smitt Camp is a CRA recognition event honoring individuals who have made significant contributions to California's restaurant industry.
03Production Breakdown
WERZ produced an event tribute film for the Bob Smitt Camp, a California Restaurant Association program celebrating individuals who have shaped California's restaurant industry. The cut is built as a highlight-driven recap that preserves both atmosphere and purpose. The California Restaurant Association is a statewide trade association that advocates for restaurants and foodservice operators while providing compliance, legal, labor, and business resources across California.
The visual language likely centers on crowd scenes, stage lighting, speaker podiums, networking candids, signage and branding, shaped into an event recap execution for CRA.
Deliverables
- event recap film
- social highlight reel
- sponsor recap asset
Production
- live event coverage
